Hot property: Making profit from your condo investment

If you are still thinking twice on buying your first real property, here’s a piece of good news: with the right property developer, a condominium unit remains a profitable investment.


If you had, for example, bought a unit from Ayala Land’s The Residences at Greenbelt in Makati City or One Serendra BGC in Taguig City, the value of your investment would have already doubled this year, data from real estate analyst Leechiu Property Consultants showed.

That record growth is a reflection of a robust real estate industry amid a strong demand from condominium buyers. In Metro Manila alone, residential condominium sales in 2017 remained dominated by mid-end projects (64 percent of total sales) catering to middle-income individuals and families, followed by high-end (24 percent), affordable (10 percent), and luxury projects (2 percent).

This strong demand is seen to continue to grow this year, with at least 52,000 residential units scheduled for turnover.

With property developments sprouting left and right, these are some qualities of a smart condominium investment that you should take into consideration to ensure you are making your best possible buy:

Property giant Ayala Land Inc. has got all these qualities covered, with its name becoming synonymous to top-notch real estate development. Last year, it bagged the Best Condo Developer Award given by the world’s leading global real estate portal, Lamudi.

ALI also posted higher growth in property sales in 2017 at P122 billion, more than half of which were residential and office condominium developments.

More than the awards and the record-high numbers, however, Ayala Land’s reputation as a dependable and unparalleled property developer in the country has been cemented through its twin thrusts of “enhancing land” and “enriching lives.” ALI recognizes that the value of our limited land lies in how it can be transformed sustainably for future generations to enjoy, and that quality developments create quality moments, ensuring a well-lived life for its clients who may one day decide to profit from their condominium investment.

And while any investment carries some risk, choosing the right property developer will ensure you rake in the most profit in the long run.

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